Hooray; King’s Day!

Willem-Alexander, King of the Netherlands, is turning 51 this year. Every year, the country seizes the opportunity to celebrate together. Decorated streets with market stalls, boat parties and lots of cheerful people of all ages… that’s Amsterdam on the 27th of April.
It’s not only the Dutch though who dress up in orange and celebrate. It’s people from all over the world who visit Amsterdam for this special occasion – to experience Amsterdam at its quirkiest best.

Starting on the evening before, the 26th of April, Amsterdam transforms into one big orange happening. As I Amsterdam phrases perfectly “King’s Day must turn every other monarchy in the world green with envy as Amsterdam and the rest of the Netherlands turn a bright shade of orange to celebrate the royal family”. We sure are proud of our national color orange!

The Amsterdam festivities on King’s Day begin with one of the largest flea markets in the world, selling vintage must-haves and local products – quintessentially Dutch. Great for snooping around! Meander through the streets and experience this bright colored day. With everyone dressed in orange, from top to bottom, it’s easy to get lost in the crowd.

The streets are filled with booths serving traditional Dutch specialties, such as: orange vanilla slices, “poffertjes” (Dutch small pancakes) and of course, the typical stroopwafel. What about the drinks? There’s almost as many pop-up bars as there are people. Ok, not really, but there’s a lot! Dutch brewed beers and festive spirits are served; local feeling guaranteed!

For the music lovers amongst us: hundreds of DJ’s – upcoming talents and already famous – set up shop (or booth actually) at one of the city’s dance events. For the full program, see:


And since we’re expecting a lot of visitors again for this year’s celebration, you might not want to wait too long to book your accommodation. Pulitzer Amsterdam is located smack bang in the middle of all the festivities and is offering a special King’s Day VIP package. Hotel guests will have the chance to experience the boat parade front row, with a free flow of drinks, bites and resident DJ. It doesn’t really get much better than that. For more information or to make a reservation, please contact reservations@pulitzeramsterdam.com.